It is understood that the sales of the Chinese women’s LED dress costume market in 2018 reached 999.1 billion yuan, a year-on-year increase of 7.6%. Under the influence of the market becoming saturated, the growth rate of the women’s wear market is declining year by year. However, in 2017 and 2018, the growth rate was 6.3% and 7.6% respectively. At present, the women’s market share accounts for 48.1%. Some analysts expect that the women’s wear market will see a significant decline in growth in 2019, and the growth rate will drop to 2.7%.
China’s LED clothing men’s wear market tends to decline in saturation growth rate
In 2018, the sales volume of the Chinese LED tron dance costume men’s wear market reached 572.6 billion yuan, a year-on-year increase of 6.5%. In 2018, China’s men’s clothing market share was 27.6%. As with the women’s wear market, the menswear market is also becoming saturated.
China’s children’s LED belly dance costume with wings market is growing rapidly
In 2016, the sales volume of China’s children’s LED props market reached 145.5 billion yuan. As of 2017, the sales volume of China’s children’s wear market exceeded 150 billion yuan. It is estimated that the sales volume of China’s children’s wear market will reach 160 billion yuan in 2018. By 2019, the sales volume of China’s children’s wear market will reach 175.2 billion yuan. Some analysts expect that the children’s wear market will enter high-speed growth in recent years due to the opening of the second-child plan in 2016. By 2020, the domestic children’s wear market will exceed 280 billion yuan.
China’s circus costume market has great potential
According to the National Health and Family Planning Commission, during the 13th Five-Year Plan period (2016-2020), China will have between 17 and 21 million newborns per year, compared with 16 million per year in 2003-2013. It is worth mentioning that the per capita consumption of children’s wear in China is relatively low. In 2017, China’s children’s wear per capita consumption was 19.2 US dollars, Japan was 57.8 US dollars, the United States was 98.2 US dollars, and the United Kingdom was 117.4 US dollars. The per capita consumption expenditure of children’s wear in China is only equivalent to Japan’s per capita consumption. One third, there is a lot of room for growth in the future.
Comparison of Chinese men’s, women’s and children’s wear markets
China’s men’s glow in the dark costume market is second only to women’s wear, ranking second in the Chinese apparel market. There are related personnel analysis. Due to the different consumption concepts of men and women, the probability of the men’s wear market exceeding the size of women’s wear is very small, and children’s wear is the most promising development industry in recent years. It is worth mentioning that with the reduction of population welfare, China’s 2018 newborns are down 2 million from 2017, so China’s children’s wear potential is huge, but the future development depends on advanced management methods.
Post time: Nov-11-2019